Businesses are becoming important social influencers in the social fabric of American society. A recent trend is showing that businesses are going
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Business Communication
The clear, concise exchange of information and ideas to support or promote an organization’s objectives and activities. Communication is a distinct and essential component of business success.
Reflecting on My Strengths
Here at WT, students complete the CliftonStrengths for Students assessment, usually as part of their onboarding process as they enter the university.
Listening in Remote Work Environments
During the COVID-19 pandemic many work environments were challenged to enable employees to work remotely from home. In 2021, Gallup reported that
Let’s Talk About Bruno
5 Observations About Encanto at the Intersection of Internet Culture and Marketing February has been a good month for Disney so far. The House of
The 5 Generation Styles at Work
In today's business work environment, there are five generation styles at work: Traditionalists, Baby boomers, Generation X, Generation Y, and
I’m Thankful for … Strategies to Communicate Gratitude
"As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.”John F. Kennedy Around
Developing Grit at Work
Angela Duckworth's Grit: The Power of Passion and Perseverance is one of the top New York Times bestsellers. Duckworth defines grit as the passion and
It’s Fall, Y’all: Pumpkin Spice and Nostalgia Marketing
Ahhh … Fall. The time of year to stop and smell the pumpkin spice. I can recall a time when, if tasked to associate a fruit with the season, I would
Achieve Success: 10 Tips for Planning a Successful Fall Semester
Starting a new academic year is one of the most exciting, yet nerve-wracking experiences. It is exciting to have new classes, professors, and
This Post Is (Not) Sponsored: Proper Disclosures in Influencer Marketing
Influencer marketing – often via social media – has quickly become a huge component of many advertising budgets. Back in 2019, beauty giant Estée Lauder
