Marketing

I will never forget climbing the Baker Grade. It was my teacher, my master that torrid June morning, my silent Yoda that spoke to me in ways that only

Introduction Why do Small and Medium Enterprises, SMEs, under perform on their cybersecurity programs when compared to larger organizations? The

The evolution of the convenience store—known as c-stores in industry jargon—is fascinating. While my doctoral research was about the supermarket

I love a good novelty product. Usually they are an artifact of pop culture. They commonly occur when a person of some celebrity status becomes involved

There are some companies I would never guess to have any kind of digital presence whatsoever. Sometimes the product and/or service offering is just a

Humor me while I make a quick analogy between karate and professional certificates. (Disclaimer: I took a few lessons of karate as a child and ended up

Whether it helps to pass the time on a cross-country road trip or serves as background noise while working a 9 to 5 job, Monday through Friday, podcasts

I did a thing not long ago. As much as I fancy myself being future-forward, tech-savvy, and all the things that would ever keep me from being labeled

Professional sports have long been available for free viewing, either on cable, satellite, or over-the-air. Of course, league blackout rules apply in