2023 is off to an amazing start with many wonderful global events ahead. We have Walt Disney Company’s centennial in February, King Charles III’s
Welcome
Marketing
Marketing exists for the exchange of value. If there is a transaction, marketing helped to facilitate.
Social Security: is The Best Yet To Come?
Because of a shortage in savings, investments, and alternative retirement sources, Social Security benefits are the main source of income for millions
Negotiations 101
The vast majority of those in the US are terrible at negotiating. First off, most don’t have much experience with it. Beyond the infrequent purchases of
In A Rut
The other day I fell down a rabbit hole. A big wide, gaping Facebook-shaped chasm. You see, I had been occasionally seeing ads for an online MBA program
All I Want for Christmas is Good Cyber Health!
Its that time of year where once again we are rushing and stressing to have the perfect holiday season. Many of us are shopping, and to save time and
Going the Distance
When Thomas Friedman proposed that the World is Flat (2005), we understood the impact of advances in telecommunications that worked in concert with
Hub City
Affinity merchandising is big businesses. It’s all part of what academics call fandom, and includes everything from sports team jerseys and caps to
Social Advocacy in Business
Businesses are becoming important social influencers in the social fabric of American society. A recent trend is showing that businesses are going
Maximizing Revenue
Here’s an interesting little problem that I’m often asked by students: If a company wants to maximize the amount of money it brings in (its “revenue”),
Candor and Empathy Create Paths of Success
At first glance, the idea of management can appear nebulous or generic. Some organizations will allow the role of “management” to remain vague. Other