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Reading Through the Lines: “A new study found…”

January 25, 2021

For a number or reasons, from the ease of sharing information online to the increasing availability of studies through open-source means, this type of … [Read more...] about Reading Through the Lines: “A new study found…”

Tags - marketing, research, research design, social science, theory

Utilizing Reviews to Guide Buying Decisions

December 7, 2020

online reviews and ratings

It's that time of year again where we start to buy gifts for others that we may not know all that much about. So what do you do? One option is to just … [Read more...] about Utilizing Reviews to Guide Buying Decisions

Tags - brand consumption, marketing, online reviews, ratings, research

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Latest Posts

  • I C Evolution
  • Strange Brew
  • March Madness, Hot Hands and the Gambler’s Fallacy
  • In the Weeds – The Effect of Cannabis Use on Career Outcomes

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