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ProfSpeak | Business Ideas and Resources

Reflections on Contemporary Business Issues in the Digital Age

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Nick Gerlich

 

Hickman Professor of Marketing

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Professional Profile
Dr. Gerlich came to WTAMU straight out of graduate school in 1989 after earning his Ph.D. in marketing at Indiana University. He is now the J. Pat Hickman Professor of Marketing.

Nick Gerlich

Posts

I C Evolution

May 7, 2025

Strange Brew

April 23, 2025

Golden Days

February 12, 2025

On The Telly

September 3, 2024

It’s A Revolution

January 16, 2024

To The Future

December 4, 2023

Unhappy Hour

September 19, 2023

branding, Jimmy Buffett, music

Booze In The Blender

September 7, 2023

The Steaks Are High

August 2, 2023

What’s In A Name

July 17, 2023

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Latest Posts

  • I C Evolution
  • Strange Brew
  • March Madness, Hot Hands and the Gambler’s Fallacy
  • In the Weeds – The Effect of Cannabis Use on Career Outcomes

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Categories

  • Accounting
  • Business Communication
  • Business Law
  • Computer Information Systems
  • Economics
  • Finance
  • HR
  • Management
  • Marketing

Latest Posts

  • I C Evolution
  • Strange Brew
  • March Madness, Hot Hands and the Gambler’s Fallacy
  • In the Weeds – The Effect of Cannabis Use on Career Outcomes

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