It seems like I spend most of my time picking apart marketing flops and failures. It is important to do so, because there are object lessons to be found
Welcome
Marketing
Marketing exists for the exchange of value. If there is a transaction, marketing helped to facilitate.
Five Reasons to Study Abroad
When I was in 10th grade, my English teacher at my German High School handed out flyers for a semester abroad. I took one home, my parents thought it
If The Top Fits
Buying clothing online has always been problematic. In fact, it has long been one of the most contentious concerns, a reason why people still prefer
Rocking Your First Summer Internship
Towards the end of the semester, many will ask you, “What are your plans for this summer?” Some students will say traveling, spending time with the
What Everyone Knows is Frequently Wrong
Is Management an Art or a Science? When posed with this question, my answer is generally, “yes.” We can examine a scientific or clinical definition of
Front Row Seats to the Circus: Did the media commit an anti-trust violation by fact-checking vaccine misinformation?
For the last few months it has felt like the circus was in town, with carnival barkers hyping one attraction after another, each more bizarre and
Party Like It’s 1946
“You’ll get old someday…if you live long enough.” Those were the words my mother repeated often when I was growing up. Well, I have lived long
Why Ponzi Schemes Fail: A Lesson in Exponential Growth
We’ve all heard of them. Ponzi schemes. From Bernie Madoff, to that one “entrepreneurial” friend who is always asking you to join his business. But what
About Face
The use of biometrics in society may seem by many to be a modern contrivance, yet another instance of technology taking over tasks once relegated to
Share Bears
I’m pretty sure it is brushed off as a victimless crime. After all, it’s easy to justify if someone is at least paying some money, so what’s wrong with